CSAT
CSAT, or Customer Satisfaction Score, measures customers' satisfaction with a product, service, or interaction.
What is CSAT?
CSAT, short for Customer Satisfaction Score, is a metric used to gauge how satisfied customers are with a company's product, service, or specific interaction. It provides valuable insights into customer perceptions and helps businesses identify areas for improvement.
How is CSAT calculated?
CSAT is calculated by asking customers to rate their satisfaction on a scale, often from 1 to 5. The scores are then averaged to determine the overall customer satisfaction level. A higher CSAT score indicates greater customer satisfaction.
Why is CSAT important for businesses?
CSAT is crucial for businesses as it directly reflects customer happiness and loyalty. By monitoring CSAT scores, companies can assess the effectiveness of their products and services, address any issues, and enhance customer experiences, ultimately leading to increased customer retention and positive word-of-mouth.
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